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On-demand refers to the practice of maintaining an inventory based on current demand, often associated with "Lean" methodology. This type of practice is beneficial when customers want something immediately. If there is a trend, everyone wants it now. If there is a new trend tomorrow, the product that was hot today can become obsolete. An on-demand approach to inventory ensures shippers aren't left with products that won't sell. On-demand also refers to the act of providing delivery as soon as possible, often on the same day.